Pioneering Responsibility on World No Tobacco Day 2024: Nordic Nicotine Pouches Alliance Advocates for Progressive EU Policy

The NNPA’s manifesto presents a vision that balances stringent consumer protection with practical industry regulation, striving for a mature dialogue about the future of nicotine products in Europe. As Europe edges closer to another EU Election and anticipates shifts in EU leadership, the timing is strategic, underscoring the urgency and relevance of the proposal.